„[Asked who inspired him to be a vegetarian] I used to sell books, when I was about 18 …. We were selling books, and right next to us was an old man. I mean, he had to be about 80 years old, and he was a nutritionist, but he was a holistic nutritionist, and he was talking to us about how you shouldn’t really eat animals and things of that nature … and he pulled up his shirt and the man had the abs of a 15-year-old. He says to us, “Touch ’em. Punch me,”—whatever—and he’s like, “How old do you think I am?” And we thought he was about 50 years old, and he’s like, “I’m 86 years old.”“
… We looked at each other, me and my friends, and we were, like, when we’re 86, we want to be like that …. So that’s what started it.
" Jeru the Damaja http://www.peta2.com/heroes/jeru-the-damaja/", interview by Peta2, having just released his album Divine Design (2003).