„If you confine it, you're confining a whole thing. If you make it spontaneous, so that anything can happen, like we don't want to confine or restrict anything. What we can do, whatever we can let happen, you just let it happen…. we're taking sex, which is probably another half of American entertainment, sex and violence, and we're projecting it, and we're saying this is the way everything is right now. Biologically, everyone is male and female, so many male genes and so many female. And so what it is is we're saying "OK, what's the big deal. Why is everybody so up tight about sex?" About faggots, queers, things like that. That's the way they are…. People don't accept that they are both male and female, and people are afraid to break out of their sex thing because that's a big insecurity that's doing that. Consequently, people will make fun of us. We don't mind that, that's making them accept more, making fun that we accept that. The thing is this is the way we are. We think it's a gas…. We like reactions — a reaction is walking out on us, a reaction is throwing tomatoes at the stage, that's a healthy psychological reaction. Reaction's applauding, passing out or throwing up, and all of that is a reaction, and as much of that we can get, the better. I don't care how they react, as long as they react.“
— Alice Cooper American rock singer, songwriter and musician 1948
Interview in Poppin (September 1969).